Accurate Polling - Polling is a scientific business. Trust a polling team with nearly two decades of traditional polling experience. An accurate political poll will pay for itself. The key to a political victory starts with research. Plan (from polling data), implement the plan and Win!
Understanding the five elements of polling is critical to conducting an accurate poll. Our clients continually compliment us on our fast and detailed polling process.
We invite you to watch on YouTube our video outlining the five quintessential elements of political polling. It may help you answer the biggest question about the political polling errors of the 2016 Presidential election. Was it conspiracy or incompetence? This ten minute video from our pollster is critical of traditional telephone polling techniques, but you can be confident that Scott Political continues to conduct traditional telephone polls with precise accuracy.
Why our Political Polling is Accurate and Secure?
We utilize our years of experience to provide you with data that is useful to your campaign and void of any intended or unintended bias. We understand the five components to political polling and implement each step with a scientific approach. We are one of the only polling companies opting to use multiple polling call centers for each poll to properly factor bias from polling operators or participants and discover other critical variables. The accuracy of a Scott Political traditional telephone political poll is unparalleled.
The Questions: Together we will determine the scope of your political poll. The objective(s) will be outlined and our team will create questions that elicit an accurate portrait of the current situation. Our chief pollster is a wordsmith. His skills are rarely matched in the political polling industry. You and your team will review the questions, suggest modifications and finally, approve the poll for release.
The Answers: Approaching your poll with a scientific understanding of the educational level, listening skills and attention span allows us to wordsmith (write) answers that elicit accurate feedback.
The Calling Lists: We have a large data base of telephone calling lists that are cross sampling of the population for most USA locations. We can also utilize your telephone lists and/or purchase telephone lists from a trusted political data company. Our telephone lists are both landline and cellular numbers to ensure we reach all age groups and demographics. We use a scientific political polling margin of error calculator to determine the number of responses required to ensure accuracy of your poll. We have trusted this calculator for over a decade and do not deviate.
The Call Center: Critical to the process is trusting the individual conducting the poll to remain unbiased, enthusiastic and accurate in recording feedback. Our polling team members are trained to notice changes in vocal tones, eagerness of participation and document any unsolicited feedback. We constantly monitor our polling team for accuracy and professionalism.
The Final Report: Our results are trusted because of the final report created by our pollster. The report outlines how to maximize the discovered knowledge and gain a competitive advantage over the competition. Our pollster will review each facet of the report with your team. We invite you to review an example of a past final report. The client approved our sharing of this report.
Security: Scott Political understands the current political climate and that confidentiality of your polling report is critical. To this end, we never email your results or upload to a cloud server. We are “old school” for security reasons. We mail overnight via FedEx, one copy of the report on a jump drive. We store one copy on our external hard drive that is not connected to the internet. We destroy your data at the end of the campaign. If your polling data is disseminated or leaked, it will only be by your team. We do not share the names of our clients with anyone.
Affordable Polling - We conduct polls for campaigns of all sizes (local, State and Federal). The margin of error and depth of research determine the cost of your political poll. The typical poll takes 10-14 days to complete. Call 202-774-9990 today for a free, no obligation quote.
In 2016 our polls consistently projected Donald Trump to win. In a Texas US Senate race, our July poll was mirrored by the CNN exit poll on election night resulting in our client’s text to us: “You must be very proud of yourself for getting the polling exactly right!”
Our proudest polling result was for a Maryland County Clerk of Court candidate. We received a call from the daughter of the County Clerk of Court. Her father had been the County Clerk of Court for years and after he passed away her mother was elected. She was now 70 years old and a much younger opponent was on the campaign trail receiving local press coverage, knocking on doors and suggesting her mother was too old. The issue was simple: Was it necessary for her mother to knock on doors and was her opponent making headway with his efforts? She trusted us with this critical question. The poll strongly suggested her mother, the County Clerk of Court, was fine. No door knocking was needed. Two months later she retained her office in a landslide.
This situation illustrates how campaigns and PACs of all sizes depend on accurate and affordable polling results. You can experience what our polling report looks like by reviewing County Clerk of Court Polling Results.